OUR PORTFOLIO

BUILDING BRAND AWARENESS FOR A NEW NICHE SMARTWATCH

May 9, 2015 0 Natalie Anne

Coordinated efforts to build brand awareness for new racket sport smartwatch Pulse Play and sell pre-launch units included favorable mentions in dozens of sports and technology publications, creating and managing a content program that resulted in top rankings for multiple relevant keywords and increasing organic traffic to 10,000+ monthly visitors, and managing a social media and influencer program that led to a 20,000+ community across Facebook, Instagram, LinkedIn, YouTube, Twitter, & Pinterest. Meanwhile developed and implemented a launch strategy that successfully raised over $80,000 in an early Indiegogo campaign.

Tags: ,