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RETURNED 11X ROI IN SUCCESSFUL FACEBOOK CAMPAIGN

January 7, 2017 0 Elad Spira

Content Israel is a one-day conference that brings together industry leaders from publishers, agencies, brands and startups for a detailed look at the strategies, technologies, and platforms used for content marketing. Content Israel asked Natalie Anne Ink to run a Facebook ad campaign with the goal of generating ticket sales. The campaign ran for 35 days and in that time returned $11 dollars in ticket sales for every $1 invested in the campaign. Overall, the ROI was 11X the marketing budget.

The Big Picture

Ran a FB campaign for 35 days (11/02/2016 – 12/06/2016).
During the campaign Natalie Anne Ink was in charge of:

  • Copywriting
  • Design
  • Audience Testing
  • Real-Time monitoring and auditing to challenge ad fatigue
  • Ads Configurations

For every $1 invested, the campaign made pure revenue of $11 dollars for an 11X ROI.